BetterHealth Market is a good middle-of-the-road store with some great choices. It is a little bit more, I find, than either Whole Foods Market or Trader Joe's, but there are some things I get there that aren't readily available at either of those, one of which (sob) will be no longer. (I'm referring to the Cocoa Mole flavor of the LaraBar)!
Moving on ... The customer service I have experienced at the Novi store is wonderful. I can always get help if I need assistance finding something I want. It has a good selection of healthy foods minus the mind-boggling number of choices you'd find at a Whole Foods Market.
The prepared food section also is a good place to pick up a quick dinner if you'll be too tired to cook after shopping.
You can get some great loss-leader sales on certain items in the store. In addition, BetterHealth Market offers coupons. Some (which vary from 10 percent off your order to 20 percent off a single item) are sent to me in the mail. Usually, there are coupon books available with the flyer in the front of the store. Check these out before shopping to get the best possible deals!